Monday, June 6, 2011

Research: More and More people Share News Online – Time for “Social Impact”

A new research study conducted by the Pew Research Center’s Project for Excellence in Journalism has confirmed what we have always believed at Fisheye Analytics - that social media and Facebook in particular are emerging as powerful places for people to share and consume news online.

For PR professionals, who constantly have a need of finding out which news coverage/ news story has the most impact or has a high “reach,” Fisheye Analytics’ Social Impact is the answer. The solution is based on what the research above has confirmed and already has many happy customers. You can read more about what Social Impact is from our blog post last year.

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